It’s crazy to think that Instagram is less than 15 years old. Back then, you could easily spot an influencer with their 10K+ followers and blue tick mark. The rise of the environmental influencer is even more recent. It was just 10 years ago, in 2013, when IG introduced paid ads. These ads sparked the…
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Having a beautiful website with a bunch of original content is super exciting. But once you’ve been grinding away for a while, you may start feeling the dread of burnout. The best way to fight that feeling is with some success. Especially financial success, which may afford you the luxury of hiring an assistant or…
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Launching your new eco-friendly website is incredibly exciting. You spend hours writing a piece of content and are hopeful that once you hit that publish button, the masses will flock to your site! …unfortunately it rarely works like that, but only because most bloggers don’t spend the time making sure their posts are seen by…
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UberSuggest is a great tool for those who are starting an eco blog and can’t afford/don’t want to spend the $99-$120/month charged by SEO companies like Moz, Ahrefs, or SEMRush. It has everything you need to compete with the major players and even includes an AI writer, which takes away the need to sign up…
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“If you build it, they will come” That theory may have worked in the 1989 movie Field of Dreams, but when it comes to ranking a brand new website…it’s not gonna happen. That’s not to say that if you build it, they won’t come (IT = your eco-biz USP (unique selling proposition | THEY =…
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When you first set up your WordPress website, it’s likely going to be a white screen with a few places to write content and put your logo. It needs some eco-friendly website design TLC. It’s definitely not going to be the masterpiece you have in your mind. But it’s not difficult to get it to…
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Websites put together with intention are insanely powerful. The problem with most small businesses is that they whip one together and hope the search engines show them in the results. But that’s not how it works, especially with the newest updates in algorithms like Google’s PageRank. That’s not saying you won’t start showing up, all…
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Websites are key for connecting too and monetizing your audience. They are your central hub, connecting all your consumer-facing channels (TikTok, IG, Pinterest, etc), with your business’ most important information. In this post we’re going to show you how to set up an eco-friendly website in 10 minutes. But first, what even is a website?…
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You’re here, about to read a guide that walks you, step-by-step, through creating a business whose primary goal is not profit, but purpose. So it’s probably safe to assume that you’re well aware of the social, cultural, and environmental issues going on. No need to take a ride down doom-n-gloom lane. Save the planet. Work…
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